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Past Projects

New Product Development

New Product Development

New Product Development

"How should we design this new product with our customers in mind? How should we prioritize feature development?"

Evidence Generation

New Product Development

New Product Development

"How can we develop economic claims for our product in a clinical setting?"

Value Proposition

New Product Development

Value Proposition

"How do we create an umbrella value proposition and remove conflicting product messages after our two groups have combined?"

Commercialization

Marketing Strategy

Value Proposition

"How should we commercialize this new- to-market product with pricing, packaging, targeting, sales training?"

Marketing Strategy

Marketing Strategy

Marketing Strategy

"How do I create a marketing plan from scattered materials to effectively position us for budget next year?"

Website Content

Marketing Strategy

Marketing Strategy

"How should we modify our website to reflect the 600+ responses we received from our customers?" 

Experience

Marketing Strategy

Sales & Marketing Alignment

Sales & Marketing Alignment

  

Your market needs new, innovative products and services. But bringing them to life requires organizational alignment and a solid marketing process.  Whether you need to create an end- to- end solution or just a piece of the value chain, attention to detail is critical. Use our expertise in marketing strategy to develop and launch successful customer- centered offerings. 

Sales & Marketing Alignment

Sales & Marketing Alignment

Sales & Marketing Alignment

Your customers are facing new challenges and are looking for you to provide solutions. These solutions are only possible when sales and marketing are truly aligned. But more often than not, your teams forge ahead without genuinely understanding each other’s goals and challenges. Use our experience in translating marketing strategy into co

Your customers are facing new challenges and are looking for you to provide solutions. These solutions are only possible when sales and marketing are truly aligned. But more often than not, your teams forge ahead without genuinely understanding each other’s goals and challenges. Use our experience in translating marketing strategy into commercial tools, with the support to power confident customer conversations.

Marketing Execution

Sales & Marketing Alignment

Marketing Execution

 

With time at a premium and many competing demands, an extra set of hands could accelerate your results.  Whether leading a marketing campaign, developing an economic tool, managing a research project, refreshing your value prop or developing sales toolkits, our proven results in marketing execution can give your team a competitive edge.  

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